Q: What did you learn by doing your map? What were you able to see or understand more clearly? What do you still have questions about?
A: By completing my “Strategy Map” for World Wildlife Fund’s social media campaign, I learned about the various forms of social media they utilize for their organization and campaigns. I learned that Facebook seems to be a major player as a platform because it can do so many things for a campaign as well as involve others and allow them to contribute. I think this was a good way to get (and give) a general overview of different forms of social media used in campaigns, however I did not learn as much in depth about specifics of how they utilized these social media sites.